Live streaming is likely to be the next big thing in terms of technology and revenue. Predicting the future of OTT platforms and live streaming is a highly coveted technique that will revolutionize the video content industry.
Where Did It Start?
It all began a few years ago when engagement became the focal point of corporate objectives. Because of its importance in several industries, the live-streaming trend continues to grow at a rapid pace. As a result, the scale of live video streaming solutions is astounding, with the entire world migrating to live.
The value that live streaming creates across various sectors is not limited to entertaining and engaging audiences. Apart from the entertainment value, live video streaming has exploded in popularity among enterprises that use video content. Some sectors have benefited from the use of live streaming technologies.
Let’s take a look at some of them.
Collaboration inside the company
Conducting live meetings will improve the organization’s collaboration. Employee and client involvement will be high thanks to short live streaming of talks, training of employees, and brand communication. As a result, real-time meeting and discussion streaming will boost internal communication and corporate efficiency.
Trends to Watch:
- Live town hall meetings are held by multinational corporations.
- When teams are scattered across different locations, internal meetings are webcast live. For them, this promotes efficiency.
- Recruitment orientations are held in person to welcome them to the team and help them get to know one another.
Customer Service
Because many industries (especially the gambling sector) expect immediate solutions to challenges, Q&A via real-time live video chat allows clients to get answers to their questions right away. In recent years, live video customer service has been popular as a way to improve the user experience, engagement, and VOD commercial value.
Trends to Watch:
- Voice calls are trumped by live chat with a skilled and attentive assistant.
- In the software sector, live streaming videos that show how-to are a popular customer experience tactic.
- Customer engagement with a brand has been demonstrated to improve when a video of a product being made or a behind-the-scenes interaction is streamed.
- Large corporations hold live contests, which encourages participation and engagement
Industry of Gaming
Unlike other businesses, the gaming industry is unique in that live video streaming is used to increase engagement and connect with a large number of people. Some platforms, such as Twitch, have proven that the relevance of live broadcasting in gaming may result in a profitable business. Screen and webcam live streams are ways for boosting live streaming in gaming and increasing interaction.
Trends to Watch:
- Professional streamers keep their viewers engaged by playing interactive games and providing live updates. Membership and fundraising initiatives generate revenue.
- The average daily time spent watching live gaming websites is 95 minutes.
- Twitch, with 15 million daily active users, is one of the most popular live-streaming gaming websites.
- YouTube gaming, which began in 2015, is one of the more recent entrants into this market.
Online Casinos
Online Casinos are gaining in popularity, providing to players who like to play online from anywhere and boosting the global potential player market. Table games in beautifully designed studios with attractive live dealers and recording devices are common in online casinos. Transferring funds, indicating table action, withdrawing winnings, and more are all possible through casino-created applications or third-party operating systems.
The popularity of Casino Streaming with Twitch
Nowadays, online gambling with video streaming is extremely popular, but not everyone wants to dive in head first. For these people, there is a great chance to see what online slots and other types of virtual gambling are all about without having to invest any money or commit to a site they don’t know much about.
Twitch.tv, a renowned free online casino streaming platform that was originally created to allow gamers to broadcast their live gaming action, has recently opened up to a whole new universe of prospects.
The business has opted to enter the gambling industry. The popular streaming platform already has millions of subscribers, and this new development will add millions more. Keep an eye out for this online gambling community and expect them to further revolutionize the gambling business.
Some Advice
When playing live dealer games, such as Roulette, always thoroughly research the rules and roulette tips and tricks before attempting a game. You will be playing your game in real-time, and knowing these things beforehand could not only save you money but potentially increase your bankroll.